Competitive World Development Packaging Industry (II)

The industrial structure remains extremely unreasonable. Its main performance is:
(1) Unreasonable and low-level redundant construction, excessive production capacity of general packaging products industry with backward technology, high consumption, and low added value greatly exceeds the social needs.
(2) Unreasonable industrial organization structure, scattered enterprise layout, small number of large-scale enterprises and enterprise groups with strong competitiveness, poor scale economy, low product development, technological transformation, technological innovation and technological progress, and low industrial concentration , The decentralization of production and market leads to excessive competition among enterprises; the decentralization of investment in capital and technology has affected the improvement of the efficiency of enterprises; the organizational structure of enterprises is rigid and the level of professional cooperation is low.
(3) The equipment industry is backward, and a large number of equipment products with high technical performance are mainly dependent on imports.
(4) The proportion of high-tech companies with technology and knowledge-intensive technologies is low, and the degree of industrialization and marketization of scientific and technological achievements is low.
3, the shortage of packaging professionals, production, study and research out of touch. At present, professional technicians in the packaging industry (above the secondary school graduation level) only account for about 2% of the total number of employees, which is much lower than the national average of 6.8%, and even lower than the level of developed countries. On the other hand, the combination of production, education, and research has not been well integrated, resulting in the inability of colleges and universities and scientific research institutions to fully play their roles. For example, in China, transport packaging has a complete set of theories from the theoretical basis, design calculations, packaging prototype production, to the final test. However, it is understood that there are many talents in this area of ​​the enterprise, and the design is more dependent on experience. Some companies and even large companies do not have a decent packaging department.
How to develop China's packaging industry in the world economy after joining the WTO
1. Adhere to technological innovation, management innovation and product innovation. Technological innovation should be aimed at revitalizing the packaging equipment industry and relying on the advantages of the country’s industrial policy to develop the equipment industry and combining production, education and research. To do this, we must first cultivate technology-absorbing entities with technology absorption capability and technology demonstration and promotion capabilities within the packaging industry, and establish a corporate technology innovation system with large enterprises as the main body; The essence is the combination of capital and technology around the effective needs of all parties, to achieve the internalization of technology trade, to avoid the inefficiency of technological innovation caused by ambiguous property rights and poor legal environment in the past due to technological cooperation; Third, the use of capital operations to achieve technology Diffusion in the industry; Finally, we must pay attention to the development and application of emerging nano packaging technology.
Management innovation starts with the reform of the property rights system, establishes a corporate governance structure that can maximize the efficiency of the company's operations, and provides the impetus for the bottom-up development of the company. It is based on flattening, matrixing, and virtualization. To create, update knowledge, spread knowledge to the entire organization, and integrate its knowledge into enterprise products, services, and organizational structure of knowledge-based enterprise organizational structure to improve organizational flexibility and flexibility in adapting to the environment for efficient enterprise operations To provide an organizational platform, and at the same time based on the requirements of information management, establish an information management platform and a flexible production system oriented to customer needs, meet the speed-oriented technical requirements of the information age, and realize integrated informationization of production processes, informatization of component design and processing, and The informatization of important links; the gradual introduction of ERP management ideas of enterprise resource plans to achieve management innovation. Product innovation requires abandoning the traditional product development model, closely surrounding the customer requirements of domestic and foreign markets, building strategic alliances and virtual enterprises for product innovation within the industry, and actively using modern scientific and technological achievements such as information technology to achieve the traditional material-based Elemental resources and enterprise self-enclosed product development methods are shifting toward industry-based networked innovation with knowledge as the core and product development model of the industry-wide dynamic collaboration team.
2. Adjust the industrial structure, promote the optimization and upgrading of the packaging industry structure, and realize the grouping and scale of the packaging industry. As previously analyzed, the packaging industry structure in China is seriously unreasonable. In the world economy after China's accession to the WTO, with the expansion of the market, the increase of investment, and the reduction and elimination of tariff barriers, China's packaging industry must be affected by the demand structure, supply structure, and international influence, and will inevitably affect the intermediate demand for packaging products. The ratio of the final demand to the ratio of consumption and investment has greatly changed the investment structure. In addition, the ownership of the labor force and capital and their relative prices, as well as the production technology system and ownership of natural resources will change. . In particular, through the role of the international comparative interest mechanism, it will cause changes in the structure of imports and exports, which in turn will lead to changes in the domestic industrial structure.
Therefore, China should speed up the transformation of high-tech to traditional industries, actively adjust the industrial structure and product structure, and accelerate the development of trends such as the development and production of paper in packaging materials. The four pillars of the modern packaging industry—paper, plastic, metal, and glass—have the fastest growth of paper products in these four types of packaging materials, and have a wide range of raw materials. They are not as fragile as glass, not as heavy as iron, and are easy to carry. There will not be so many environmental issues with plastics. Therefore, paper packaging is widely used in daily life and is considered to be the most promising and potential packaging material. The International Health Organization and domestic environmental protection experts believe that in the future, shopping must use non-toxic and harmless "full paper eco-bags." In addition, China must also accelerate the development of regional and large-scale packaging industry enterprises. In recent years, the globalization of the world economy has become increasingly apparent. In 1998, the amount of corporate mergers and acquisitions reached US$240 billion, an increase of US$100 billion over 1997. Chinese packaging companies should turn their sights from local and local markets to foreign and foreign markets, the entire country and the world. Some coastal packaging companies are to implement plans for the development of the western region. Packaging companies must jointly form larger groups and scales to resist the competition of foreign packaging companies, develop China's packaging industry, and promote the rationalization and advanced development of the packaging industry structure. (To be continued)

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