Tea House Morning Post - Wonderful ISPO

February 1, 2016 Lunar Monday 23rd lunar month


Twenty-five Days of the Twelveth of the Twelfth-Year Planes

"Candy Melon Festival, New Year Comes"

Today, every household started to enter the rhythm of the New Year.

Sweep the dust, paste Spring Festival couplets, purchase New Year's goods...

New Year's Eve Countdown 7 days!


A domineering cold wave is drawing to a close

Temperatures in various regions gradually picked up

however

Yesterday, there were many places in Jiangsu and Zhejiang where there was snow.

Last week's circle of friends was swiped by various good news! If you think that Xiao Bian said "The sudden drop in temperature has warmed an outdoor market, for example, down jackets are selling crazy, thermal underwear is selling crazy, and gloves hats are selling crazy," it's a good thing, so now it's a big deal. On: China's design once again embarked on the international stage, ingenuity is changing with each passing day. Yes, it is so strong!


"China is now obsolete, and it must not be in the future." - Tao Xingzhi


Take "occupy" Germany ISPO with a kind of arrogant posture


Last week, ISPO, the world's largest sporting goods show, was held in Munich, Germany. During the period of ISPO AWARD’s announcement, it really inspired the people of the country because in its Asian product category, China’s design and innovation products won many awards. Xidanpu Ben, the red packets fly in the teahouse group, and the friends circle brushed the screen. Let's review these gratifying results together.

KAILAS: Made to Climb


Climbing the leading brand KAILES KAILAS selected professional products that won the judges' unanimous approval for their innovative designs and eventually swept through ISPO.
AWARD Five Congratulations Congratulations!

Asia's Best Product of the Year: EDGE 35L Technology Climbing Backpack

Asian Product Gold Award: TABARY ultralight seatbelt, INVADER Alpine Ski Jacket

Asian Product Award: LEOPARD compression garment, ICE BALDE ice climbing soft shell jacket

Since Kai Leshi began to participate in the German ISPO Awards in 2014, its products have accumulated a total of 15 awards.


In the ISPO AWARD Outdoor Equipment Awards, the Fire-Maple FIRE-MAPLE “Banruo Titanium Teapot” won a gold medal, which was another gold medal after the 2013 “Wasp” ultra-light gas stove. At the same time, Peakhermit's professional running bag also won an award. Great celestial sticks!

In the ISPO AWARD Outdoor Apparel Awards, the happy fox Actionfox anti-fog goggles cap won a gold medal. The Fox family's Ping Ping has already flown several red envelopes in her group and said: "I sincerely thank the friends of the outdoor community for their long-term support for Actionfox. Thanks to our team! Being able to win the award for the first time is the stick to the Fox team. The affirmation of innovation. The fox has been happy for you for ten years!"

Pathfinder TOREAD also won four Asian awards: TiEF waterproof hiking shoes won a gold medal, multi-functional jacket, one-way wet underwear, light energy ski suits and won three awards.

KingCamp Bamboo Folding Table and Adjustable Back Chair won the ISPO AWARD Global Sports Design Award.

Narendra and its brands, Natuo, won three ISPO AWARD Asian Product Awards: Narita Full-angle Illumination Pocket Lamps UL360, Natuo Fork Spoon Trinity Outdoor Multifunction Cutlery Knisfor, Key Multi-function Open Box Tool finder.

Fenix's two products: the camping light CL25R and the headlight HL10 2016 were respectively awarded the ISPO Global Awards, among which the CL25R won the ISPO Asia Gold Award! In early January, Fenix ​​also opened its first overseas branch in Germany to further expand the European market.

Chinese design shines on the German ISPO. Our national designers are not far behind: China's cutting-edge designer RICO LEE is shortlisted to BRANDNEW and invited to participate. For the glory of the country, congratulations!

In addition to these proud Chinese designs, there are two brands that we are very familiar with that bring back the good news. They are NORTHLAND, a subsidiary of Nanjing Border City, and LifeStraw, a dragon agent of Shanghai.


Nordland Two Gold and Silver: Hals men's low-top shoes won gold medals for cross-country shoes, James II waterproof bag won gold medals for backpacks, and Zlin ultra-light men's low shoes also won silver medals for walking shoes. All three products are new products that will be launched in 2016.

LifeStraw, who was rated as the “best invention of this century” by many media such as CNN/BBC/Time, also won the gold medal. It really is the hope of everyone. A small straw is for life.

Ingenuity returns! The award-winning group represented by the Chinese design was indeed strong. Xiao Bian congratulated the above-mentioned award-winning brands, products, and designers on behalf of the broad masses of friends and relatives. Ingenious spirit pursues the extreme, Chinese design is rising, under the support and dissemination of everyone, in the new generation of innovation and feelings, the craftsmen and the outdoor one, we outdoor areas of Greater China has become overwhelming, gradually narrowing the gap with Europe and the United States. For example, Mu Miao said: "Industrial prosperity will make everyone prosperous."


Come on, Chinese outdoor!


Finally, enter the advertising time:

ISPO
Beijing: February 24-27, 2016, Beijing National Convention Center;

Asia Outdoor
Asia Outdoor Exhibition: June 30th - July 3rd, 2016, Nanjing International Expo Center.

Brothers and sisters in the outdoor circle are ready to travel.


Second, "Yue Yue Tiancheng"


Wyatt Outdoor & New Life Hall Wukesong Zhuozhan Store Dressed Up


Following the opening of Lhasa in Tibet at the end of December, Yue outdoor and new life museum opened a new store in Beijing Wukesong Zhuozhan Shopping Mall at the end of January. "Yue Yue Tiancheng" Yuet Outdoors & New Life Hall incorporates a large number of Nordic boutique niche outdoor brands and promotes the ultimate environmental philosophy and lifestyle. The brands currently in use include: Bergans, HOUDINI, FIRE-MAPLE, Blackdeer, UTO, THULE, and HOTCHILLYS. According to the general manager of the door, Jin plans to add 30 new stores in 2016. I wish the gold business is booming, financial resources rolling!

3. Zhongyue Yuding Ski Resort


Pathfinder’s first ski resort settled in Henan


Pathfinder’s first ski resort “Zhongyue Yuding Ski Resort” was officially opened on January 23, 2016 in Gongyi County, Henan Province. It is the only large-scale integrated ski resort to be completed in China’s Wuyue County.


The Yudingding Ski Resort plans to develop nearly 50 snow trails with a total length of more than 30 kilometers, among which the ratio of the primary, middle and high level snow trails is 4:3:3. It has the most abundant snow trails in the south of Beijing, with a total snowfall. An area of ​​1 million m2. In January 2016, the first phase of the resort opened a total of 8 snow trails, with a total area of ​​130,000 square meters.


Fourth, HK100


UTWT First Stop - Hong Kong's 100K Coldest Start


On January 23, we shivered in the blizzard of the cold and cold waves. They sweated in Hong Kong's 100-kilometer trail race. UTWT's first stop - Hong Kong 100K ushered in Hong Kong's coldest weather in 59 years. The men's and women's champions were France's François DeHaun and China's Toray. The results were 9 hours 32 minutes 26 seconds and 12 hours respectively. 5 minutes and 32 seconds.

V. Columbia X Red Devils Manchester United


Columbia becomes Manchester United's first official outdoor sports equipment partner


The official website of the English Premier League Manchester United announced a partnership with Columbia. Colombia became the first official outdoor sports equipment partner of the Red Devils Manchester United. Colombia will design outdoor equipment with both logos, including mountaineering, hiking, water, ice and snow sports. It is expected to be available in the fall of 2016. Columbia will launch a series of clothing featuring Columbia's most advanced technology specifically for Manchester United fans around the world. This time, it will be better promoted by Manchester United fans around the world.

VI. Forge ahead and make greater achievements


Sanfu Outdoor Convention


On December 9th last year, Sanfu Outdoor officially listed and became the first listed company in outdoor retail sales in China. On the evening of January 27, 2016, Sanfu Outdoor held a veritable annual meeting in Beijing.

Throughout the annual meeting, there was a sharing, awards, band performance, and lucky draw. In his new year speech, Mr. Sanfu shared his dreams and the post-listing development plan of the three husbands: build a one-stop shopping product structure, build a large chain of channels, travel activities, training system and mobile internet platform, and cooperate with employees. The partners and the society share together to jointly promote the better development of the Chinese outdoor industry. Zhang Zong also said: "Sanfu Company is committed to building an outstanding 100-year enterprise in the outdoor field, writing legends for the outdoor industry and making contributions to the health of the people."


As “the best band in the outdoor circle, the most authentic outdoor person in the music industry”, “Fan Yanjie Band” was also invited to Sanfu Outdoor’s annual meeting, bringing the second external performance in his band career. . A little feeling.

At the end of the Morning Post, we will miss the most influential teacher in Chinese outdoor history, Mr. Jaeger. On January 31, the first anniversary of the death of Mr. Jaeger, we will always miss him!

Congratulations on the first anniversary of the death of Mr. Jaeger

Never ever give up! Following the legacy of Mr. Cheng, we will continue to work harder and continue to promote the development and growth of outdoor and bicycle sports in China. As a team that has always cared for and respected the team, Nanjing Ning Fei and Beijing Demans will also use the most sincere and professional exhibitions to return the Chinese outdoor industry, in order to live up to his life!

I miss Mr. Jaeger.


(This article authorized equipment cool reproduced, from "Happy Tea House" WeChat public number)

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