Discussion on the Development of Western Printing Industry (II)

III. Western Development and Economic Globalization Economic globalization is the general trend of today's world economic development. It mainly refers to the state of production factors moving across the globe, and the historical process of the independent national economic interdependence and economic unity of all countries in the world. Globalization includes the globalization of trade, production, finance, and technology. Economic globalization is an objective law that does not follow the will of people. The 21st century will be a century in which globalization has been continuously strengthened. It is also a century in which China unswervingly follows the socialist road, comprehensively promotes the socialist cause, and realizes socialist modernization.
The development of the western region is developed through the interaction of “going out and introducing”. Therefore, we cannot look at the world from the perspective of the west. We should examine the western region from the perspective of economic globalization. When you face the map, you see the deviation. If you adjust the perspective and turn the globe, the western part of China is at the heart of Asia and Europe, relying on the eight sides to reap the advantage of being unique, connect the silk roads between China and the Western Regions, and promote Chinese history. The first large-scale development in the opening up created the prosperity of the Han and Tang dynasties. After a long history of silence, in the early 1990s, with the Lanxin Railway and the Shangxi Railway abutting in the Alashankou, a long distance of more than 10,000 kilometers crossed Asia and Europe and dozens of countries on two continents, connecting the two oceans of New Asia and Europe. Continental bridge formation. In the new century of globalization, from Kashgar at the western end of the South Xinjiang Railway, and from Jigitstan to Uzbekistan, Andijan can connect with the existing overseas railways and reach Istanbul and the Mediterranean coast of Turkey. With the Lanxin Line Jinghe Railway Station to Yili, the construction of the Horgos Railway, the three major gateways (Alashankou, Khorgos, Kashgar) will be formed at the two ends of the new Eurasian Continental Bridge in China. Countries in Europe, West Asia, and North Africa are mostly underdeveloped regions. The demand for textile products and household appliances in many countries remains at the low-end level. These are the strengths of China, and these countries are also rich in China’s shortage. Resources. Relying on the Bohai-Lanxin Grand Channel, the east-to-west Alliance promotes the West-to-West economy, gives full play to the advantages of private economy infiltration, starts with a strong grasp of border trade, and based on the active promotion of commodity trade, establishes a strategic resource development base in the corresponding country. Domestic and international joint efforts to lay the Chinese card in the hinterland of Asia and Europe will enable the development of the Continental Bridge (China section) from a traffic channel to an industrial belt, an economic belt, and a town belt, which will drive and support the rise of the Great Northwest Economy.
China’s Southwest has a borderline of 7,800 kilometers. The new century provides an excellent opportunity for the development of all-round, multi-level, and wide-ranging areas in the southwest region, especially the establishment of China-ASEAN leaders’ meeting mechanism. The signing of the "China-ASEAN Joint Statement" provides a favorable political and diplomatic environment for the development of the southwestern region facing the development of the Indo-China Peninsula, South Asian countries, the Indian Ocean region, and the Middle East and North Africa. This will effectively use domestic and foreign resources. The entry into the two major markets will have a far-reaching impact on reconstructing the strategy for the development of the Great Southwest, and reshaping the economic layout of the Great Southwest. In the Southeast Asia and South Asia Indian Ocean region with a population of nearly 3 billion, both per capita GDP is higher than that of China, and there are also The per capita GDP is lower than China, the market is in low-grade demand, but the country is extremely rich in resources. As long as the target of the market and the direction of economic and technological cooperation are selected, and driven by the offshore market, new areas of use will be developed for the surplus production capacity and abundant labor resources that are far from being fully utilized in the western region (including the printing industry). At the same time, in response to domestic demand, strategic resource development bases have been established in resource-rich countries, and they have taken the initiative to face up to economic globalization. They have seized the commanding heights in Southeast Asia and South Asia and vigorously promoted the development of Southwest China.
Whether it is the “western exit” of the northwest, the “southern exit” of the Southwest, and the grand development of the western region, it will follow the “going out and introducing” strategy. In the globalization of resource allocation, businesses will use cash cows for businesses. We contribute to the well-being of people and promote the development of the world economy.
Fourth, seizing the opportunity to develop printing in the western printing industry is closely related to human life. Regardless of economics, politics, culture, trade and business, all areas of activity are inseparable from printing.
The development of the western region has brought unprecedented opportunities for the printing industry. The accession to the WTO printing industry will face the challenges of economic globalization, and it will also be a rare opportunity for development. The printing industry should interact with the external environment in the new environment after the economic and economic restructuring brought about by the economic globalization. Integrate yourself in feedback to adapt the printing industry to the needs of economic globalization.
1) From the prepress, printing, and post-press technologies, Beijing, Shanghai, and Shenzhen in Guangdong have basically achieved electronicity, and formed a complete system from design to platemaking, with color offset accounting for more than 60%. The western region can only be just started. At present, many major enterprises in the western region are only equivalent to the developed countries in the late 1980s.
In the face of growing demand for high-end packaging products in the market, the western region needs to develop gravure printing, flexo printing, high-end fine paper products, self-adhesive label printing, and so on. It is difficult for the existing equipment in the west to meet the demand, and the precision machining capacity is insufficient. Even the lack of doors can not meet the needs of multi-level, multi-variety and serialization in the market. The printing industry must target the market, seize the opportunity of the development of the western region, accelerate technological transformation, and improve the ability of fine print processing.
2) Accelerate the adjustment of the economic structure of the printing industry, adapt to the market demand for economic globalization, actively promote the institutional innovation and management innovation in the printing industry, and work hard to develop a market-oriented, enterprise-centered, technologically-supported leapfrogging development. the way.
3) To strengthen the training of printing professionals, talent is a precious resource. Competition in the international market today and in the future is, in the final analysis, a competition for talents. Therefore, cultivating and attracting talented people is a major strategic task for the development of the western printing industry. It is necessary to cultivate a large number of talents who understand policies, are familiar with the market, are good at management, and are skilled in modern science and technology knowledge and skills.
V. Using the concept of economic globalization to construct the “one ball, two systems, long-term coexistence” of the Western printing industry is a reality in the world today. Implementing the “big capitalist construction of socialism” strategy and major ideas is our country’s response. International approach. To adhere to the path of socialism with Chinese characteristics, we must handle the conflict between the developed capitalist countries and the cooperation. The basic principle of the WTO is the market economy and free trade. The most fundamental change in China's accession to the WTO is that the original political and economic foundations will be shaken, and the market rules for business operations (especially state-owned enterprises) will fundamentally change. China will reform the government and enterprises. The unified economic system improves the transparency of government decision-making behavior and eliminates departmental monopolies.
In April 1999, in the memorandum on market access between China and the United States, the United States explicitly proposed to limit the government’s active participation in economic life and required companies to operate on the basis of the market and not operate under the favor of the government. The Chinese government has made initial commitments in this regard. Once these commitments are honored, the domestic political and economic systems will undergo fundamental changes. Regardless of the source of investment of a company and the nature of ownership, it will face the same treatment and face the same competitive environment. State-owned enterprises will no longer have policy advantages. In the mutual infiltration with the external environment, this system will have a great impact on the printing industry, printing companies and other industries will be pushed to the front line of market competition.
The WTO will bring about the reform of the market rules. The entry into the WTO will “introduce” the code of conduct that conforms to the foundation of the market economy from the international community. This new set of rules of the game must be met by all industries at the same time. Not actively adapting to such changes, and correspondingly carrying out industrial innovation, technological innovation, management innovation, business model and institutional innovation, cannot withstand the challenge. In this sense, the opportunities and challenges faced by domestic enterprises by the WTO are legalized market rules, market environments that spur competition and innovation, and those who take the lead in adapting to market rules will take the lead in grasping market opportunities and the market competition of printing companies. Whether or not the ability can be strengthened and whether it can gain a firm foothold in the market competition depends on the mastery and application of this set of game rules, and on the degree of reaction to the changes in the rules of the economic globalization market.

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